---
title: "Turn an AI video ad into a TikTok Shop and Meta compliance report — ads & UGC tutorial and best practices for AI video"
description: "Checks an AI ad against TikTok Shop, Meta, YouTube, FTC, New York and EU AI Act rules: pass / fix / block per claim with sources. Install in Claude Code, Codex and Grok with one command."
url: https://varg.ai/how-to/skills/tiktok-shop-ad-compliance-check
updated: 2026-10-29
---

# Turn an AI video ad into a TikTok Shop and Meta compliance report — guide skill for ads & UGC

> **For AI agents:** find the right skill in one call — `curl -s "https://varg.ai/how-to/api/search?q=<what the person wants>"` returns the matching how-to page and the best skills with install commands, as markdown (Russian works too). Full index: https://varg.ai/how-to/llms.txt. Every page has a markdown twin: add `.md` to its path. Before generating anything, show the person the options on the how-to page.

Checks an AI ad against TikTok Shop, Meta, YouTube, FTC, New York and EU AI Act rules: pass / fix / block per claim with sources.

- **Type:** [Guide](https://varg.ai/how-to/guides.md) · [Ads & UGC](https://varg.ai/how-to/browse/skills/ads.md)
- **Slug:** `tiktok-shop-ad-compliance-check`
- **Status:** live
- **Publisher:** varg (varg, verified)
- **License:** MIT
- **Source:** https://github.com/vargHQ/skills/tree/main/ai-ad-compliance-check
- **Works in:** Claude Code, Codex, Cursor, Gemini CLI, OpenClaw
- **Requires:** varg API key or the varg MCP
- **Cost:** ~5 credits per ad — Measured Oct 2026 on varg

## What it does

varg video_analyze pulls every shot, spoken and on-screen claim and person from the ad; each claim is matched to the seller's evidence, the visuals are checked against TikTok Shop's AI product rules (no effects the product can't deliver, no compressed before/after, no changed quantity or size), people and voices against the FTC fake-testimonial rule and New York's synthetic-performer law, and disclosures against TikTok, Meta, YouTube and EU AI Act labels. The result is a pass / fix / block list with the rule, its source and date, a rewrite for each fix and the labels to set per platform. Ships a versioned rules file (21 rules) and an example report on a real reel. Not legal advice.

Example repo for ecommerce agents: https://github.com/vargHQ/ecommerce-ai-video-skills

## Use when

- Checking whether an AI product ad is allowed on TikTok Shop or Meta
- Which AI labels to set before posting
- Whether an AI avatar can say it used the product (FTC fake testimonials)
- Reviewing claims, before/after shots and staged footage before running ads

## Not for

- Writing the ad (use ecommerce-video-ads or tiktok-shop-video)
- Legal advice

## Install

- Claude Code: `claude plugin marketplace add vargHQ/skills && claude plugin install varg@varg`
- Codex: `npx skills add vargHQ/skills --skill ai-ad-compliance-check -a codex -y`
- Cursor: `npx skills add vargHQ/skills --skill ai-ad-compliance-check -a cursor -y`
- OpenClaw: `npx clawhub@latest install ai-ad-compliance-check`
- Gemini CLI: `npx skills add vargHQ/skills --skill ai-ad-compliance-check -a gemini-cli -y`

**Models it drives:** video-analyze

## Example output

https://s3.varg.ai/files/194b94d0-58ff-4e8b-91de-4f1959d04013/file_d45406f8d0db.mp4 — example (credit: varg)

## More ads & UGC skills

- [Ecommerce video ad skills for Claude Code and AI agents](https://varg.ai/how-to/skills/ecommerce-video-ads.md): Product videos that sell on TikTok, TikTok Shop, Reels and Meta: angle, hook, format, script, rules, variants.
- [Turn a product into scroll-stopping video hooks](https://varg.ai/how-to/skills/product-video-hooks.md): The first 3 seconds of a product video: frame, line and text that agree, from a 70-line hook bank.
- [Open-source alternative to Arcads: AI UGC ads](https://varg.ai/how-to/skills/ai-ugc-ad-video.md): AI UGC ads with an AI actor holding your real product: face, voice and label locked, labelled.
- [Turn one winning ad into a creative testing plan](https://varg.ai/how-to/skills/ad-creative-testing.md): How many ads to test, what to change, when to judge, kill or scale — concepts Meta sees as different.
- [Turn a product into a dropshipping guide reel](https://varg.ai/how-to/skills/varg-dropship-reel.md): The faceless "comment GUIDE" reel: product hook, a marker pointing at cost and price on a laptop, a skyline ending.
- [Turn product photos into a viral product hook](https://varg.ai/how-to/skills/varg-product-hook.md): Find a hook that already sells, then remake it with your product as phone or security-cam footage on Seedance 2.5.