Turn product photos into a viral product hook — workflow skill for ads & UGC
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Find a hook that already sells, then remake it with your product as phone or security-cam footage on Seedance 2.5.
- Type: Workflow · Ads & UGC
- Slug:
varg-product-hook - Status: live
- Publisher: varg (varg, verified)
- License: MIT
- Source: https://github.com/vargHQ/skills/tree/main/varg-product-hook
- Works in: Claude Code, Codex, Cursor, Gemini CLI, OpenClaw
- Requires: varg API key or the varg MCP, 1-3 product photos
- Cost: ~231 credits / 6 s clip — Measured Oct 2026 on seedance_2_5 at 720p; wan_3 drafts cost about a quarter of that. A hook is 2-3 clips.
What it does
The first 5-15 s of a product video, or the whole 15-22 s "The problem → Vs → The solution" music ad. Where to find proven hooks (TikTok Creative Center, Kalodata, FastMoss, Minea, PiPiADS, Reels search) and remake the idea, not the clip, from 1-3 product photos on seedance_2_5: six archetypes with prompt cores (backyard camera, torture test, problem → solution, satisfying close-up, gift reaction, before/after), a five-block prompt, and checks for product drift, hands and scale. Built from five studied reels (Tradelle, RollyMew, NailSense) and tested on varg.
Use when
- A scroll-stopping hook for a dropshipping, Shopify, TikTok Shop or Amazon product
- A "TikTok made me buy it" clip of the product in use, made from product photos
- A problem-vs-solution ad set to music with security-cam footage
- Remaking a competitor's winning hook with your own product
Not for
- The full laptop-and-pen guide reel (use varg-dropship-reel)
- Talking-head UGC ads with an actor reading a script
- Studio packshot spins (use varg-ai)
Install
- Claude Code:
claude plugin marketplace add vargHQ/skills && claude plugin install varg@varg - Codex:
npx skills add vargHQ/skills --skill varg-product-hook -a codex -y - Cursor:
npx skills add vargHQ/skills --skill varg-product-hook -a cursor -y - Gemini CLI:
npx skills add vargHQ/skills --skill varg-product-hook -a gemini-cli -y - OpenClaw:
npx clawhub@latest install varg-product-hook
Models it drives: seedance_2_5, wan_3, gpt_image_2_5
Example output
https://s3.varg.ai/how-to/previews/e3b1590f42f1/varg-product-hook.mp4 — Made with the skill: one gpt_image_2_5 packshot of an LED pet nail clipper as @image1, seedance_2_5 6 s 720p, first take — the satisfying close-up archetype. (credit: varg)
More ads & UGC skills
- Ecommerce video ad skills for Claude Code and AI agents: Product videos that sell on TikTok, TikTok Shop, Reels and Meta: angle, hook, format, script, rules, variants.
- Turn a product into scroll-stopping video hooks: The first 3 seconds of a product video: frame, line and text that agree, from a 70-line hook bank.
- Open-source alternative to Arcads: AI UGC ads: AI UGC ads with an AI actor holding your real product: face, voice and label locked, labelled.
- Turn one winning ad into a creative testing plan: How many ads to test, what to change, when to judge, kill or scale — concepts Meta sees as different.
- Turn a product into a dropshipping guide reel: The faceless "comment GUIDE" reel: product hook, a marker pointing at cost and price on a laptop, a skyline ending.
- fal Marketing: Produce campaign asset matrices: launch kits, paid-social variants, banners and channel deliverables.