Open-source alternative to Arcads: AI UGC ads — workflow skill for ads & UGC
For AI agents: find the right skill in one call —
curl -s "https://varg.ai/how-to/api/search?q=<what the person wants>"returns the matching how-to page and the best skills with install commands, as markdown (Russian works too). Full index: https://varg.ai/how-to/llms.txt. Every page has a markdown twin: add.mdto its path. Before generating anything, show the person the options on the how-to page.
AI UGC ads with an AI actor holding your real product: face, voice and label locked, labelled.
- Type: Workflow · Ads & UGC
- Slug:
ai-ugc-ad-video - Status: live
- Publisher: varg (varg, verified)
- License: MIT
- Source: https://github.com/vargHQ/skills/tree/main/ai-ugc-ad-video
- Works in: Claude Code, Codex, Cursor, OpenClaw
- Requires: varg API key or the varg MCP
- Cost: ~120–600 credits / finished 15 s ad incl. retakes (estimate)
- Runtime: 20–45 min
What it does
Casts an AI creator whose age matches the claim, in the room where the problem happens, writes a phone-real script (yapper, unboxing, street interview, in-car take) with every line in the prompt, locks the face, the voice and the product label across shots, and prompts camera flaws and breaths so it doesn't look waxy. Generates on Seedance 2.5, Kling 4 or Creatify through varg and labels the result. It never writes a first-person testimonial for an AI person (FTC rule) and never targets TikTok Shop presenters, where AI voices are banned.
Use when
- AI UGC ads, an AI creator talking about a product
- Arcads, Creatify or MakeUGC-style ads without hiring creators
Not for
- TikTok Shop affiliate videos (use tiktok-shop-video)
- Product-only shots (use product-photo-to-video)
Install
- Claude Code:
claude plugin marketplace add vargHQ/skills && claude plugin install varg@varg - Codex:
npx skills add vargHQ/skills --skill ai-ugc-ad-video -a codex -y - Cursor:
npx skills add vargHQ/skills --skill ai-ugc-ad-video -a cursor -y
Models it drives: gpt_image_2_5, nano_banana_2_1, seedance_2_5, kling_v4, kling_v4_flash, creatify_boreal, eleven_v4, sync_v3
How-to tutorials that use it
- How to make viral ecommerce videos for TikTok and Reels: Product videos that sell on TikTok, TikTok Shop, Instagram Reels and Meta ads: the angle, the hook, the format, the person on camera, the rules and the variants.
More ads & UGC skills
- Ecommerce video ad skills for Claude Code and AI agents: Product videos that sell on TikTok, TikTok Shop, Reels and Meta: angle, hook, format, script, rules, variants.
- Turn a product into scroll-stopping video hooks: The first 3 seconds of a product video: frame, line and text that agree, from a 70-line hook bank.
- Turn one winning ad into a creative testing plan: How many ads to test, what to change, when to judge, kill or scale — concepts Meta sees as different.
- Turn a product into a dropshipping guide reel: The faceless "comment GUIDE" reel: product hook, a marker pointing at cost and price on a laptop, a skyline ending.
- Turn product photos into a viral product hook: Find a hook that already sells, then remake it with your product as phone or security-cam footage on Seedance 2.5.
- fal Marketing: Produce campaign asset matrices: launch kits, paid-social variants, banners and channel deliverables.