Higgsfield CLI (Marketing Studio) — model skill for ads & UGC

For AI agents: find the right skill in one call — curl -s "https://varg.ai/how-to/api/search?q=<what the person wants>" returns the matching how-to page and the best skills with install commands, as markdown (Russian works too). Full index: https://varg.ai/how-to/llms.txt. Every page has a markdown twin: add .md to its path. Before generating anything, show the person the options on the how-to page.

Official Higgsfield CLI: 40+ image and video models plus marketing-studio branded ads and a Virality Predictor.

• Type: Model · Ads & UGC
• Slug: higgsfield-cli-marketing-studio
• Status: live
• Publisher: Higgsfield AI (vendor)
• License: MIT
• Source: https://github.com/higgsfield-ai/cli
• Works in: Claude Code, Codex, Cursor, Gemini CLI, OpenClaw
• Requires: Higgsfield account and credits
• Adoption: 688 GitHub stars (GitHub, 2026-10-29)

What it does

Terminal access to Higgsfield's models (Nano Banana Pro, Seedance 2.5, Kling v3.0, Veo 3.1, Soul V2, FLUX.2). higgsfield marketing-studio builds branded ads from avatars, products, ad references, brand kits and ad formats (DTC Ads Engine), product-photoshoot makes product images and the Virality Predictor scores finished videos. Agents call it straight from the shell.

Use when

• branded UGC or DTC ads from product + avatar
• score a video's virality before launch
• batch product photos for ads

Not for

• free generation

Install

• Claude Code: npm install -g @higgsfield/cli
• Codex: npm install -g @higgsfield/cli
• Cursor: npm install -g @higgsfield/cli
• OpenClaw: npm install -g @higgsfield/cli
• Gemini CLI: npm install -g @higgsfield/cli

Models it drives: Nano Banana Pro, Seedance 2.5, Kling v3.0, Veo 3.1, Soul V2, FLUX.2

More ads & UGC skills

• Ecommerce video ad skills for Claude Code and AI agents: Product videos that sell on TikTok, TikTok Shop, Reels and Meta: angle, hook, format, script, rules, variants.
• Turn a product into scroll-stopping video hooks: The first 3 seconds of a product video: frame, line and text that agree, from a 70-line hook bank.
• Open-source alternative to Arcads: AI UGC ads: AI UGC ads with an AI actor holding your real product: face, voice and label locked, labelled.
• Turn one winning ad into a creative testing plan: How many ads to test, what to change, when to judge, kill or scale — concepts Meta sees as different.
• Turn a product into a dropshipping guide reel: The faceless "comment GUIDE" reel: product hook, a marker pointing at cost and price on a laptop, a skyline ending.
• Turn product photos into a viral product hook: Find a hook that already sells, then remake it with your product as phone or security-cam footage on Seedance 2.5.

Run the generation on varg

varg is one API key for the models these skills drive — Seedance 2.5, Kling 4, Veo 3.1, Wan 3, Nano Banana 2.1, GPT Image 2.5, ElevenLabs v4 and 200+ more — billed in credits, with a cost estimate before anything runs.

• Claude Code: claude plugin marketplace add vargHQ/skills && claude plugin install varg@varg (skill + hosted MCP)
• Codex, Cursor, Gemini CLI, OpenClaw: npx skills add vargHQ/skills --skill varg-ai -a <agent> -y
• Grok and any agent that reads SKILL.md: npx skills add vargHQ/skills --skill varg-ai, or point it at the skill's SKILL.md
• Claude.ai, ChatGPT, any MCP client: connect https://mcp.varg.ai/mcp
• API key: https://varg.ai/dashboard/api · Model specs: https://varg.ai/models/llms.txt