LangChain Paid Media Agent — guide skill for ads & UGC

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Open-source paid-media agent: cross-channel analysis, weekly reports and proposed changes across six ad platforms.

• Type: Guide · Ads & UGC
• Slug: langchain-paid-media-agent
• Status: live
• Publisher: LangChain (vendor)
• License: Apache-2.0
• Source: https://github.com/langchain-ai/paid-media-agent
• Works in: Claude Code
• Requires: uv / Python, ad platform credentials, LLM provider key (your choice)
• Adoption: 115 GitHub stars (GitHub, 2026-10-29)

What it does

A Deep Agents app with ad-platform integrations and skills (paid-media-analysis, -report, -writes, -wiki). Ask in Slack or the terminal what changed; code computes metrics and checks report figures against source data; it produces HTML/PDF reports and proposes campaign changes with a reason and a check plan. Live writes are off by default and need a write policy plus reviewer approval.

Use when

• weekly cross-channel ad report
• why did cost per lead jump
• turn results into the next tests

Not for

• creative generation

Install

• Claude Code: git clone https://github.com/langchain-ai/paid-media-agent.git && cd paid-media-agent && uv sync && uv run paid-media-agent setup

Models it drives: any (you choose)

More ads & UGC skills

• Ecommerce video ad skills for Claude Code and AI agents: Product videos that sell on TikTok, TikTok Shop, Reels and Meta: angle, hook, format, script, rules, variants.
• Turn a product into scroll-stopping video hooks: The first 3 seconds of a product video: frame, line and text that agree, from a 70-line hook bank.
• Open-source alternative to Arcads: AI UGC ads: AI UGC ads with an AI actor holding your real product: face, voice and label locked, labelled.
• Turn one winning ad into a creative testing plan: How many ads to test, what to change, when to judge, kill or scale — concepts Meta sees as different.
• Turn a product into a dropshipping guide reel: The faceless "comment GUIDE" reel: product hook, a marker pointing at cost and price on a laptop, a skyline ending.
• Turn product photos into a viral product hook: Find a hook that already sells, then remake it with your product as phone or security-cam footage on Seedance 2.5.